How Does LBM Benefit You and Your Business?

February 16, 2017 |  by  |  Linkedin Blog

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Link Business Marketing’s aim is to help you leverage LinkedIn for successful and profitable business growth. Our team of LinkedIn specialists utilise all features that LinkedIn has to offer in order to help our clients businesses grow. We do this using different methods to gain the most traction possible for profitable and sustainable business growth.

LinkedIn ProfilesHow do we benefit you and your business-

LBM creates fresh, brand new LinkedIn accounts for your most senior-level workers, giving them high-quality, presentable and attractive LinkedIn profiles. With the information which you provide us, our LinkedIn specialists create the best possible scripts to upload onto the different sections of your profile. Scripts are sections of your profile which tell people all about yourself. Scripts can be about employment history, educational background, skill-sets etc.

LinkedIn profiles need to stand out against the rest. You want your profile to be the one that attracts other LinkedIn users to view it. You need your profile to sell yourself and sell the business which you work for. Did you know that 75% of B2B buyers use social media to make purchasing decisions? Having that top profile may be the difference between making or losing the sale you were hoping for.

Key Words

When creating clients’ profiles, LBM’s LinkedIn specialists conduct research to discover what keywords would be most beneficial on your LinkedIn profile. Keywords maximise the chances of your profile appearing amongst the top search results on LinkedIn. The majority of people don’t even move onto the second page of results when searching online, so being right at the top of the first page will definitely increase the chances of potential business growth.

Over half (55%) of buyers search for the vendors they’re looking to buy from before making their final purchasing decisions. If they do their due diligence and cannot find your profile or your profile is only the bare minimum, some credibility might be lost and that is why it’s our aim to get your profile straight to number one.

Lead Generation

Businesses can’t run without clients and not all businesses have clients constantly rolling in. That’s why leads are sometimes needed as a way to start a potential business relationship. Our LinkedIn specialist utilise the advanced search function on LinkedIn to generate solid leads for you and your business, using only criteria you give us to find the right customers for you. These leads can open doors to brand new business opportunities, increasing your business growth.

Some businesses rely on leads to generate clients for business growth and use lots of different methods and tactics. LBM use LinkedIn’s premium service to get the most accurate and relevant leads for your business. 80% of B2B social media leads are generated using LinkedIn, so we know that it’s a reliable source for aiding business growth.

If you wish to create LinkedIn accounts for your business and employees or you just need some assistance with maintaining a current profile, LBM will be happy to help you.

Harrison Smith

Social Media Executive

Written for the Dr. Mark D. Yates, the LinkedIn Expert’s Expert.


LBM Info

Social Media Expert

Harrison is the LBM social media executive as well as an apprentice training towards his Level 3 Diploma in Digital Marketing. Harry’s primary role is to look after the different social media accounts that LBM has other than LinkedIn. These include Facebook, Twitter and Instagram along with a few others. He makes sure that LBM frequently post useful updates for all followers to view and engage with. Harry also makes sure that any messages sent to LBM via these platforms are responded to quickly. Harry’s position also requires him to assist LBM Team Leaders generate leads for both LBM and our large range of clients.

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