Business Growth Tip – Linkedin Endorsements

January 22, 2013 |  by  |  Linkedin Blog

Linkedin endorsements are fantastic new marketing aids which can help turbo charge your security business growth.

Since I attained the Linkedin maximum of 30,000 first level business connections, over 90% of all my new business comes from leveraging Linkedin for profitable business growth for my clients and for me.

A number of my recent new clients commented that seeing so many endorsements on my profile inspired buyer confidence in me.

Therefore, I personally consider Linkedin’s endorsements a fantastic added value FREE business growth marketing strategy.

Business Growth

Furthermore it looks like it’s only a matter of time before Linkedin start to incorporate your skills & expertise endorsements into their search engine results.

Sherlock Holmes would say there’s a clue there, which is if you want to be found fast on Linkedin then you should start cultivating genuine endorsements for your Linkedin profile ASAP. (Emphasis on the word genuine.)

To endorse a person visit their Linkedin profile and go to their Skills & Expertise section. Each Linkedin member can only have a maximum of 50 Skills & Expertise listed.

This means you can endorse 1 or up to 50 of your associates Skills & Expertise.

Linkedin endorsements should not be confused with the client or customer written recommendations. Endorsements speak directly to your individual skills and expertise which is often useful for clients and customers who are closer to a buying decision.

elinked explain that written recommendations are often provided by clients and customers based on the overall service or products a person has provided to them or their business. Linkedin’s written recommendations take more time to write, produce and post on the Linkedin platform than endorsements with are virtually instantaneous.

I hope this helps.

Dr. Mark D. Yates

Dr. Mark D. Yates is a global #1 LinkedIn consultancy business growth specialist, LinkedIn speaker, LinkedIn Sign & LinkedIn training instructor & CEO of Link Business Marketing Ltd. If you need to hire a LinkedIn expert to help you gain profitable business growth, contact him. Tel: UK 0203 390 2013 Email:, connect with him on LinkedIn & Twitter You can view & download his dynamic independent LinkedIn training program at:

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