60 Seconds With The LinkedIn Expert’s Expert – Using LinkedIn Pulse To Share Useful Business Articles For Brand Recognition

March 11, 2014 |  by  |  60 Seconds, Linkedin Blog

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Using LinkedIn Pulse To Share Useful Business Articles For Brand Recognition

Pulse is an app on LinkedIn that supplies news feeds related to particular topics that you can choose to gather information about. There are many different channels (the range of different topics) to choose from.

For example if you choose law and government, you will get feeds related to law and government or you can follow an influential person such as Richard Branson.


How can it help with brand recognition?

As you post through Pulse the post only goes to the people who are interested in that topic and lets them get access to it.

If your company posts through Pulse it allows people who receive the post to take notice of the business and follow the links to your page.

You can find out what similar companies are talking about and discover their target audiences.

By using Pulse you can positively target a set audience and keep them updated through the news feeds.

Tough Talk

Pulse allows you to watch what your competitors are talking about and is a good way of keeping customers involved. By staying active people will follow your topics and thus take interest in your company.

Tool Tip

Follow influences related to your business for good opportunities to get yourself noticed by the right people. Do not overdo it as this will look spammy.

Best LinkedIn Group To Join:

Power Belt

Black Belt Power Networkers

Business Page Of The Week:

Link Business Marketing

Link Business Marketing Ltd

Best Three Networkers To Connect With:

Dr Mark D. Yates

Julie Yates

Steve Mason


When The Going Gets Tough – The Tough Get Going.

See you next time.

You can join the Linkedin SWAT Corporate Programme at www.linkedinswat.co.uk

Connect with me Dr. Mark D. Yates at LinkedIn

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Dr. Mark D. Yates

Dr. Mark D. Yates is a global #1 LinkedIn consultancy business growth specialist, LinkedIn speaker, LinkedIn Sign & LinkedIn training instructor & CEO of Link Business Marketing Ltd. If you need to hire a LinkedIn expert to help you gain profitable business growth, contact him. Tel: UK 0203 390 2013 Email: drmarkdyates@aol.com, connect with him on LinkedIn & Twitter You can view & download his dynamic independent LinkedIn training program at: linkedinswat.co.uk.

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