60 Seconds With The LinkedIn Expert’s Expert – How Including Projects Can Increase Revenue Generation

January 7, 2014 |  by  |  60 Seconds, Linkedin Blog

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How Including Projects Can Increase Revenue Generation

Projects can be used as a quick visual reference for clients viewing your LinkedIn profile seeking proof of you, or your company activity before deciding to conduct business with you.


Projects list team members, the company, a project overview, project completion date & can list promotional hyperlinks to your company/product pages or company websites.

Detailed projects help flesh out your profile & demonstrate the diversity of your service or product offering. This in turn helps position your profile as ‘business attractive’. Blank or partially completed projects set red flags flying for prospective clients and/or customers.

Detailed projects also make a profile appear more credible & inspire confidence in buyers. Clients are highly likely to trust you more if you have taken the time & effort to define your role in your projects.
Projects also demonstrate how well you work & provide a time frame indication of how current your specific skill sets are. They are also dated & can be linked to people who can be asked what you did & how well you did it.

List other clients you have conducted business with as a team member, which further reinforces your business credibility. Prospects can check the team members you have worked with via the Linkedin platform.

Tough Talk

Adopt a proactive ‘Shout Marketing’ mind-set about promoting your projects. Because clients trust detail orientated profiles incorporating checkable projects.Adopting this tactic will help lead you to decision making buyers.

Tool Tip

Did you know that you can link a project with a URL to your website?

When you write a project there is a section called project URL which allows you to add a link to the project or product.

By linking the project to a URL you can connect it to your company webpage thus increasing the amount of views & potential clients you get. This can also be linked to social media or product pages which also helps boost the company’s brand & reputation.

Best LinkedIn Group To Join:

Power Belt

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Business Page Of The Week:

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Link Business Marketing Ltd

Best Three Networkers To Connect With:

Dr Mark D. Yates

David Pratt

Steve Mason


When The Going Gets Tough – The Tough Get Going.

See you next time.

You can join the Linkedin SWAT Corporate Programme at www.linkedinswat.co.uk

Connect with me Dr. Mark D. Yates at LinkedIn

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Dr. Mark D. Yates

Dr. Mark D. Yates is a global #1 LinkedIn consultancy business growth specialist, LinkedIn speaker, LinkedIn Sign & LinkedIn training instructor & CEO of Link Business Marketing Ltd. If you need to hire a LinkedIn expert to help you gain profitable business growth, contact him. Tel: UK 0203 390 2013 Email: drmarkdyates@aol.com, connect with him on LinkedIn & Twitter You can view & download his dynamic independent LinkedIn training program at: linkedinswat.co.uk.

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