How LinkedIn Endorsements Define Your Skills & Expertise & Increase Your Revenue
Whether you personally love or loathe Linkedin Endorsements, be advised you ignore them at your own business peril.
Because Endorsements inspire buyer confidence and help people find you faster on Linkedin.
Many of my clients and customers regularly comment that they retained our Linkedin business growth consultancy because we have a fantastic amount of top quality credible Endorsements posted by our amazing clients.
The secondary added value benefit of having good quality Endorsements, is that Linkedin’s search engine spiders index you and your profile Endorsements. In plain speak, this means Linkedin pushes you higher up the Linkedin Advanced Search engine results. This enables your new prospective clients and customers to find you faster than your business competitors.
Frequently buyers and business decision makers don’t have the time to read a person’s full LinkedIn profile, so they skip directly to your Skills & Expertise section to view your Endorsements.
Successful Linkedin business social media networking works on the 90% – 10% principal. i.e. you have to give 90% with an expectation of a 10% return. Nail this concept and your 10% can be an extremely lucrative revenue generator.
However if you don’t endorse people you know, then don’t expect people to endorse you.
You can list up to 50 Skills & Endorsements on your Linkedin profile, but to promote absolute profile confidence in people who are searching for you, you need to ensure your top 10 primary skills are receiving the most Endorsements.
Dr. Mark D. Yates is a global #1 LinkedIn consultancy business growth specialist, LinkedIn speaker, LinkedIn Sign & LinkedIn training instructor & CEO of Link Business Marketing Ltd. If you need to hire a LinkedIn expert to help you gain profitable business growth, contact him. Tel: UK 0203 390 2013 Email: email@example.com, connect with him on LinkedIn & Twitter You can view & download his dynamic independent LinkedIn training program at: linkedinswat.co.uk.