LinkedIn Smashes Through The 300 Million Business Member Barrier

April 22, 2014 |  by  |  Linkedin Blog

LinkedIn Smashes Through The 300 Million Business Member Barrier

From Dr. Mark D. Yates at: www.elinked.eu

April 22nd 2014

 

 

 

 

For anyone looking for long term sustainable business growth and/or profitable revenue generation, then look no further. The fact that LinkedIn’s membership growth continues with wild fire proportions by smashing through the 300 million global barrier is a strong indicator of where you need to go, when hunting for new business opportunities.

Europe’s largest independent LinkedIn business growth consultancy, Link Business Marketing Ltd is pulling in more than 90% of all its new leads, referrals, sales, opportunities and brand promotion by leveraging the LinkedIn platform.

This is simply because everything and everyone you need to grow any business, irrespective of its size, sector or geographical location exists on LinkedIn. Most business owners just need help and business growth consultancy support to master how to leverage LinkedIn.

Here’s a cut to the quick synopsis of present day LinkedIn.

 

The top 5 countries by highest membership are…

  1. USA
  2. India
  3. Brazil
  4. Great Britain
  5. Canada

The most critical aspect for people seeking growth in the UK, is that there are now over 15 million business members on the LinkedIn business social media platform. Some estimates state that LinkedIn now has four out every five business people in the UK as a member.

 

The Top Five Business Sectors Represented on LinkedIn

  1. IT – Information Technology & Services
  2. Hospital & Healthcare
  3. Construction
  4. Education Management
  5. Accounting

From a business growth consultancy perspective here’s the real hidden gold. Four of the above five business sectors are notoriously poor at business marketing. That leaves an awful lot of gold to be prospected by proactive professional business growth consultants.

 

LinkedIn Membership by Gender

LinkedIn Membership is divided at 56% male – 44% female

 

Access to the LinkedIn Platform

50% of all global traffic to the LinkedIn website now comes from portable mobile devices.

 

LinkedIn’s 10 Year Forward Vision

To create economic opportunity for 3.3 billion people in the global workforce.

Make no mistake after nearly 11 years since inception, LinkedIn is here to stay. One of the main reasons for this outstanding longevity in such a fickle techie sector, is because LinkedIn recognise that business social media is a constantly evolving beast and the management team have embraced change and growth at every step of the way.

This is fantastic news for anyone looking to leverage LinkedIn for business growth and profitable revenue generation.

It’s a safe statement to make when I say that most of our business growth consultancy clients view business social media as one of their business weaknesses. Like most of us, they don’t know what they don’t know. I guess that’s why they retain our business social media expertise.

Here’s what over 95% of our business growth consultation clients tell us.

“We are on LinkedIn and have been for several years and we know many of our competitors are gaining more referrals and sales from it.  However we’ve never really understood how to leverage it for profitable business growth, or for revenue generation. Furthermore I don’t have the time, expertise, effort or energy to run my own business social media and business growth marketing strategies, as I’m too busy running my day to day business. I just want someone professional enough to design, develop and fully manage this marketing service for me. Someone who can help me increase my business growth and profits.”

Some of the reasons why business owners hire our consultation services quite surprised me. For example I never thought I’d ever hear a business owner inform me they want to invest in a 12 month marketing service, but don’t want to generate any revenue from it. The first time I heard this blew me away, but low and behold I heard the exact same statement from four other business owners from different sectors in less than 4 weeks.

It might surprise you that these are the 17 most common reasons business owners retain our business growth services to help them leverage LinkedIn.

  1. To increase sales.
  2. To increase referrals.
  3. Seeking business investment.
  4. To secure more leads.
  5. To promote their business brand.
  6. Because their product or service offering is very niche sector.
  7. To build new business relationships.
  8. To decrease their recruitment agency expenditure.
  9. For gaining business competitor Intelligence.
  10. To identify business joint ventures & strategic alliances.
  11. To bypass traditional business owner ‘gatekeepers.’
  12. For up-selling to existing clients & customers.
  13. To maintain frequent contact with clients and customers.
  14. To identify new and/or emerging marketplaces.
  15. Identifying job availability.
  16. To promote events and/or business exhibitions they are attending.
  17. To improve their search engine ranking positions.

Guess what?

We do all this and so much more by really getting under the hood of LinkedIn from a business growth perspective. We’ve yet to identify a business sector or a business in any remote global destination that we can’t help to grow their business by tapping into LinkedIn the world’s most powerful business growth tool.

For further information about how to accelerate your business growth contact me at Link Business Marketing Ltd UK – www.elinked.eu Tel: UK 0203 390 2013 or Email me at: mark@elinked.eu 

Dr. Mark D. Yates

Dr. Mark D. Yates is a global #1 LinkedIn consultancy business growth specialist, LinkedIn speaker, LinkedIn Sign & LinkedIn training instructor & CEO of Link Business Marketing Ltd. If you need to hire a LinkedIn expert to help you gain profitable business growth, contact him. Tel: UK 0203 390 2013 Email: drmarkdyates@aol.com, connect with him on LinkedIn & Twitter You can view & download his dynamic independent LinkedIn training program at: linkedinswat.co.uk.

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